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Portfolio/Direct Mail

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis season-ticket deal for the NY Knicks only comes along once in a blue (and orange) moon.

Copywriter: Frank Trani

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis package tells recipients with insurance through BMW, their heart will race only when driving you car, not opening their insurance bill.

Copywriter: Steven Berkowitz

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorA friendly reminder for customers to use their MINI Card and score some big bonus points.

Copywriter: Steven Berkowitz

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorSynergistic with our award winning Aetna Medicare campaign, these pieces address common concerns of retirees and caregivers.

Copywriter: Karen Heller

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorBMW Card members benefit like no other with a limited time offer of a savings of $25 when they use their BMW card.

Copywriter: Steven Berkowitz

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorAs part of the integrated Liberty Mutual “responsible” campaign, this package shows responsible drivers and a Liberty agent rewarding them.

Copywriter: Gail Duncan

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis informative package focuses on the successes other men experienced with Viagra and tells recipients, “you’re not alone” when it comes to erectile dysfunction.

Copywriter: Frank Trani

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis mailing targets high GPA college students or graduates to stand among the very best and join the elite ranks of the Navy Nuclear Propulsion Officer Program.

Copywriter: Roz Cundell

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis postcard reminds customers to use their BMW card for purchases during the holiday season and receive a $25 or $50 credit.

Copywriter: Steven Berkowitz

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis package is part of a campaign for LasikPlus and plays on the fact that everybody loses their glasses, but this time they can lose them for good by getting LasikPlus surgery.

Copywriter: Karen Heller

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis package tells Medicare recipients they can get more of the important medical and prescription drug benefits they need with an Aetna Medicare Advantage plan.

Copywriter: Gail Duncan

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorBMW’s come with great accessories, auto insurance being one of them. This package tells prospects how BMW Performance Insurance can be tailored to their needs, with great savings.

Copywriter: Jim Smith

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorBecause Mother nature can sometimes be cruel when it comes to your home or auto, Liberty Mutual covers customers wherever they live.

Copywriter: Jim Smith

Direct Mail

Direct Mail, Paul Valentine Bonifacic, Art DirectorThis package is the third mailing to high school students, with a sense of urgency that it’s time to decide where they will go after graduation. The Navy leads the way to success.

Copywriter: Steven Berkowitz

Art Director - NY Metro, Long Island

Client Experience:

  • • Food & Beverage
  • • Healthcare & Pharmaceutical
  • • Financial Services
  • • Professional Sports
  • • Automotive
  • • Armed Services
  • • Video & Game Rentals
  • • Concerts & Events
  • • Technology
  • • Oil & Gas
  • • Electric Utilities
  • • Home Improvements
  • • Wireless
  • • Bar & Restaurant

Specialties:

  • • Art Direction
  • • Interactive
  • • Print
  • • Direct Mail
  • • Strategy
  • • Social Media
  • • UI, UX
  • Skills:

  • • Photoshop
  • • Illustrator
  • • Indesign
  • • Wordpress
  • • CSS
  • • HTML

Testimonials

Paul has the perfect temperament to overcome barriers and discover creative solutions, making the process smooth and enjoyable for all. — Howard Friedman – Creative Director, Copywriter