Brochure Design
BMW recognizes the best of the best of their sales force with its “Profiles in Achievement” program. This piece builds the excitement for those who participate, with a chance to win prizes, including a BMW lease, an all-expense-paid trip of a lifetime or $100,000 cash.
Copywriter: Ian McAllister
Graphic Design
Speedpass is a fast, convenient way to pay for gas and other items. This quick start guide gets users in, out and on their way.
Copywriter: Ron Gross
Graphic Design
This take one was created for Amicus Bank, a subsidiary of Canadian Imperial Bank of Commerce (CIBC).
Brochure Design
Speedpass, partnering with Upromise, credits a portion of eligible spending back to users in the form of college savings.
Copywriter: Ron Gross
Brochure Design
This pocket version of Crestor’s visual sales aid helps reps point out to doctors why Crestor is the best choice in cholesterol-lowering medicine.
Copywriter: Eli Levin
Self Mailer Design
This season-ticket deal for the NY Knicks only comes along once in a blue (and orange) moon.
Copywriter: Frank Trani
Direct Mail Campaign
A friendly reminder for customers to use their MINI Card and score some big bonus points.
Copywriter: Steven Berkowitz
Direct Mail Campaign
Synergistic with our award winning Aetna Medicare campaign, these pieces address common concerns of retirees and caregivers.
Copywriter: Karen Heller
Direct Mail Campaign
BMW Card members benefit like no other with a limited time offer of a savings of $25 when they use their BMW card.
Copywriter: Steven Berkowitz
Direct Mail Campaign
This package for NewPower helps take the suspense out of opening your gas bill by offering a fixed rate for 3 years.
Interactive Kiosk Design
This kiosk was designed as a tool for acquiring new BMW Card customers at dealerships. It would simulate a driving video game, awarding points that could be transferred to a credit card. It would even dispense a temporary card right on site.
Banner Ad Design
These banners are hot! And so was the deadline. From concept to completion, 18 of these little pixel-packing powerhouses made it to the media company in record time.
Copywriter: Howard Friedman
Web Design
In the flash intro, our little friend Jack pops up on the screen until it is fully orange. After you login, you are taken to the site where you can rollover a menu item and Jack says something cute in his balloon.
Print Ad
This ad is part of a campaign for LasikPlus and plays on the fact that everybody loses their glasses, but this time they can lose them for good by getting LasikPlus surgery.
Copywriter: Karen Heller
