Design that Sparks Interest
From eye-catching logos and website design to direct mail campaigns, internet advertising and graphic design, my creative work stands out and gets results.
When you partner with me, you get much more than an art director. You get a dedicated professional with over 14 years of experience at New York City advertising agencies.
I bring strong conceptual and strategic thinking, design expertise and a passion for the visual arts to every project I work on. My goal is to help you turn heads, impress clients and win customers.
Print Ad / Poster
This ad for BMW Financial Services helps reinforce the brand to BMW employees and convey a sense of pride from working for them.
Copywriter: Steven Berkowitz
Print Ad
In this stylized ad campaign people go on doing the things they love while living with HIV.
Print Ad / Poster
This MINI poster helps reinforce branding and pride for employees. In the fun MINI look and voice, the image of the MINI motorer and the headline spell freedom for anyone who wants to drive a MINI by offering great financing.
Copywriter: Steven Berkowitz
Print Ad / Poster
This is one of a series of posters for BMW Financial Services, intended to help reinforce the brand to BMW employees and to convey a sense of pride from working for BMW.
Copywriter: Steven Berkowitz
Brochure Design
BMW recognizes the best of the best of their sales force with its “Profiles in Achievement” program. This piece builds the excitement for those who participate, with a chance to win prizes, including a BMW lease, an all-expense-paid trip of a lifetime or $100,000 cash.
Copywriter: Ian McAllister
Print Ad
This campaign shows that joining the Navy, doing “cool stuff” and getting paid for it is a pretty nice gig.
Copywriter: Randy Stone
Experience
|
Brochure Design
If you don’t know what Sonic ID is, it is a sound that represents a company. Sort of an audio logo. This guide, with a CD enclosed, gives direction on how to use the Sonic ID for Crestor. This piece Won the 2004 RX Club award of excellence.
Copywriter: James Frankel
Brochure Design
The Nuclear Propulsion Officer Program recruits only the best. This brochure targets high GPA college students with technical majors to join the elite ranks of the Navy.
Copywriter: David Shulman
Brochure Design
This visual sales aid for Crestor helps reps point out to doctors why Crestor is the best choice in cholesterol-lowering medicine.
Copywriter: Eli Levin
Brochure Design
This insert introduces BMW Performance Insurance, its benefits, and savings to BMW owners.
Copywriter: Jim Smith
Brochure Design
Speedpass is a fast, convenient way to pay for gas and other items. This quick start guide gets users in, out and on their way.
Copywriter: Ron Gross
Brochure Design
This brochure utilizes studies to show that Crestor performs better than it’s competitors in efficacy and safety.
Copywriter: Thomas Doyle
Brochure Design
This take one was created for Amicus Bank, a subsidiary of Canadian Imperial Bank of Commerce (CIBC).
Brochure Design
This newsletter from Pfizer helps put subscribers on the path to healthier living.
Copywriter: Jesse Wilder
Brochure Design
Speedpass, partnering with Upromise, credits a portion of eligible spending back to users in the form of college savings.
Copywriter: Ron Gross
Brochure Design
This pocket version of Crestor’s visual sales aid helps reps point out to doctors why Crestor is the best choice in cholesterol-lowering medicine.
Copywriter: Eli Levin
Poster
The M&M’s Green Character is “all that” and a bag of red hots! This poster is a fold-out that was delivered in a magalog mailing to M&M’s customers to let them in on the fun and boost sales of M&M merchandise.
Copywriter: Ilene Malakoff
Print Ad
An affiliate of Liberty Mutual, Subaru Advantage Insurance offers their customers custom insurance packages that fit their lifestyle.
Copywriter: Jim Smith
